An Oven Launch in Oven Town
Tuesday, July 3rd, 2007 by Marni Jackson | Comment »â€œIt’s the biggest usable cavity in the field right now,â€? said Graham Sadtler, designer of the kitchen appliance we are admiring. We are at the launch of a new oven on what may be the hottest day of the summer so far in Toronto.
Sadtler, who wears a suit-friendly faux-hawk and tasteful rubber plugs in his earlobes, is explaining the four years of research and work that went into creating this new high-end oven (in the range—ha ha—of $5,000), made by Thermador, the North Carolina outfit who created the first in-wall oven—or, as it was known in the original 1955 literature, “a bilt-in rangeâ€? (sic). Just as “biltâ€? seems a better-designed word, when you think about it, than the boxier, over-vowelled “built,â€? the oven we are looking at says “engineeringâ€? rather than “hearthâ€? or “bread pudding.â€? It looks, in fact, like a cross between a smoky limousine window and a flat-screen TV. (more…)






